Wednesday, August 15, 2012

Press release to generate more traffic

On any website articles are the best way to generate traffic people hires different freelance writers for this work. But in addition to these articles another the best and most important way is press release that is a statement which is traditionally sent to the news media, this is a great way for your message distribution. Due to the internet, RSS feeds and an approach to search enginge, now press releases are visible to large extent to the audience, this will also includes your potential buyers. So, press release is another way to get traffic and potential audience to your websites. This shows that your articles are not only confined to the journalists but also reach to world wide.

In actual, for your business of website press release is the direct way of marketing, also for your products and services. These press releases are used to built high ranking in the search engine optimization, attract visitors, generate more traffic and can do many other things. As these press releases are published on your website directly, in this way you are also a publisher of a large rang of different content like different activities, press releases also have some information of community activates and different marketing efforts.
When you start a new website or redesigned the existing one in both cases write a fresh and good press release, or if you do any interesting or new activity on your site like published new article or any of your team members ready to talk on a topic write a press release about it. In the same way if you received any award, gave away any award, meet your project successfully, or any other good activity happen on your site than write a press release. The press release format is different from the simple article writing; in it the same rules of writing a good article will be used. You may also get some guidelines or sample of press release from webwire that are universal all over.

There are some tips about a press release but always make sure that you are meeting all the requirements before submitting your press release.
Write in third person:
•    Write headline of the release in one sentence and also keep the first letter capital of the main headings, the reaming body will be in lower case.
•    The press release must be short as not more than 500 words.
•    Same as to article, press releases also get high ranking if it is place through proper strategy. Feed RSS on your site so, that people will automatically notify when you post news, for larger range distribution make use one press release wire like Business wire, PRWeb, PRNewswire and Market wire.